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TriNoma launches larger-than-life movie experience with A-Giant Cinema
Ayala’s flagship mall in the North, TriNoma, a top-of-mind destination for entertainment and leisure, reinvents the moviegoing experience with its recent launch of the A-Giant cinema.
More than a movie experience, TriNoma’s A-Giant cinema journeys with the audience in bringing to life the magic meant to be seen only in theaters. A-Giant is Ayala Malls Cinemas’ flagship theater, with a screen that is four times bigger than the standard movie screen for a more immersive experience. The A-Giant cinema in TriNoma has a 600-seating capacity and premium features, such as plush seating with generous legroom, cutting-edge laser projections for sharper images, and top-notch Dolby Sound and Dolby Atmos technologies to...
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Filipino creators on Spotify adapt as podcasting turns more visual and interactive
The podcast landscape in the Philippines is evolving, with video transforming what was once a primarily audio-only medium. With video formats, podcasts are becoming richer and more immersive experiences, and Filipino creators are rapidly adapting to this shift. On Spotify, the number of Filipino creators publishing video podcasts has grown nearly 4x in the past year, fueled by listeners craving content that feels more real and expressive. In fact, the Philippines is in the top 3 APAC video podcast markets for Spotify.
“More than just a feature, we’re seeing Filipino creators embrace video as a natural extension of the...
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Straw Charm Blind Box And Frappuccino Blended Beverage Promotion Mechanics
PROMOTION MECHANICS
1. From June 17 to 19, 2025, customers can get a Surprise Straw Charm Blind Box at P95 with any Grande or Venti Frappuccino® Blended Beverage Purchase.
2. Promo is limited to (1) Straw Charm Blind Box for EVERY Grande or Venti Frappuccino® Blended Beverage Purchase at POINT OF TRANSACTION.
3. The Customer must randomly choose one (1) Straw Charm Blind Box from the box set, presented by the Starbucks register partner at the time of purchase.
4. Reservation of items is strictly not allowed. Once claimed, return or exchange of the Straw Charm is strictly...
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inDrive Celebrates Independence Day with “Drive to Freedom” Campaign Honoring Partner Drivers
In celebration of Philippine Independence Day, global ride-hailing app inDrive proudly launched its 'Drive to Freedom' campaign, a heartfelt tribute to the country’s hardworking ride-hailing drivers and their right to choose their own trips, time, and way of life.
As part of the campaign, inDrive distributed 500 Philippine flags to partner drivers across Metro Manila, Cebu, and Bacolod from June 9 to 11, bringing the spirit of independence directly to local Tambayan driver hubs. These flags are a symbol of pride and unity were warmly received, with many drivers proudly displaying them on their vehicles.
“Ang kampanyang ito...
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Bigo Live Philippines Champions Authenticity and Diversity with BIGO PRIDE 2025
Bigo Live, the leading global livestreaming platform, proudly debuts BIGO PRIDE 2025, a month-long celebration honoring the vibrant and diverse LGBTQIA+ community in the Philippines. This year, BIGO PRIDE 2025 features a dynamic mix of in-app activities, offline activations, and billboard campaigns that amplify the voices of LGBTQIA+ community and encourage individuals to embrace their identities authentically.
As part of its Pride Month initiatives, Bigo Live is a proud partner of LOV3LABAN 2025, a Pride march and festival taking place on 28 June 2025. Through this partnership, Bigo Live will sponsor the event, host an on-site interactive booth, and highlight the platform...